Vehicle development is becoming extremely challenging due increase in complexity and pressure for shorter development cycles. In-vehicle software and AI are driver of innovation. Improving the development and testing of in-vehicle software and AI are in the focus of OEMs and Tier-1s. Data is the key ingredient to develop ADAS/AD systems, but the amount to be handled is exploding, introducing new challenges. IBM' IBM Engineering and Data Management for ADAS/AD platform based on hybrid cloud is the foundation to successfully manage the ADAS/AD development including a wide partner ecosystem, providing an end-to-end solution, from data acquisition to virtual testing and production.